В данной статье рассматриваются осн

В данной статье рассматриваются основные подходы к использованию социальных медиа и маркетинга в них с целью продвижения товаров и услуг, повышения узнаваемости торговой марки, а также привлечения потенциальных потребителей и их удержания. В работе описывается целевая аудитория, определение конкретных задач кампании, контентная стратегия, система метрик, оценка эффективности компании и ее коррекция. На основе практик многих компаний и анализе их результатов создаются стратегии и шаблоны для достижения определенного уровня информированности потенциального потребителя в социальных сетях, повышения тенденции продаж. Более того, разрабатываются новые инструменты маркетинга. Указанные в статье подходы являются базовыми и необходимыми для использования с целью проведения рекламных кампаний, а также для расчета конверсии.

Результаты (английский) 1:

This article describes the main approaches to the use of social media and marketing in order to promote products and services, increase brand recognition, as well as to attract potential customers and retain them. This work describes the target audience, the definition of specific objectives of the campaign, content strategy, system metrics, estimation of efficiency of the company and its correction. Based on the practices of many companies and their analysis results strategies and templates are created to meet a certain level of awareness of the potential consumer social networks, improve sales trends. Moreover, developing new marketing tools. Referred to in article approaches are basic and necessary to use in order to conduct advertising campaigns, as well as to calculate the conversion.

Результаты (английский) 2:

This article discusses the main approaches to the use of social media and marketing to them in order to promote goods and services, increase brand recognition and attract potential customers and retain them. The paper describes the target audience, define specific campaign objectives, content strategy, system metrics, assessment of the effectiveness of the company and its correction. Based on the practices of many companies and analyzing their results are strategies and templates to achieve a certain level of awareness of potential consumers in the social networks, improving sales trends. Moreover, new marketing tools are developed. These approaches in the article are basic and necessary for the purpose of carrying out of advertising campaigns, as well as for the calculation of the conversion.

Результаты (английский) 3:

this article reviews the basic approaches to the use of social media and marketing them to promote products and services, promote the brand and attract potential customers and retain them. the work describes the target audience, the definition of the specific objectives of the campaign, content strategy, system metrics, evaluation of the effectiveness of the company and its correction. based on the practices of many companies, and the analysis results are the strategies and patterns to achieve a certain level of awareness of the potential consumer social networks, the increasing trend of sales. moreover, the developed new marketing tools. the article approaches are basic and necessary for use with the aim of advertising campaigns, as well as for the calculation of conversion.