Я пришла в свадебный бизнес с мысля

Я пришла в свадебный бизнес с мыслями о том, что заниматься организацией свадеб
очень легко. Главное – это заниматься. Т.е. постоянно работать над мероприятием, уделять
ему внимание. Поверь, так работают немногие и я это отлично понимала.
Имея личный негативный опыт со свадебным агентством, я постоянно его
анализировала и задавала себе вопрос: « Почему агентство не смогло удовлетворить мои
потребности,- и отвечала,- просто они не занимались моей свадьбой».
Тогда мне казалось, что главное в организации свадьбы – это просто уделять этому
процессу внимание, ничего более. Я и сейчас считаю, что это важный аргумент. Но далеко не
единственный.
Находясь по другую сторону организации свадьбы, постоянно хочется начать
рассказывать другим, что и как нужно делать. Все вещи кажутся очень очевидными.
Столы должны стоять так, как на схеме рассадке, автомобиль должен приезжать в
указанное время – но на деле всё происходит иначе. Машина может сломаться, схема
рассадки остаться у администратора ресторана, который сегодня выходной.
Поверь, мне приходилось видеть и слышать массу вещей, которые вообще не
укладываются в голове. Но в то же время, имеют место быть.
Так что сегодня я отнюдь не настолько критична к свадебным организаторам, как была
тогда. Но по-прежнему, уверена – права на ошибку у нас нет. Ведь для невесты – это самый
главный день в её жизни и раз уж она пришла к тебе порви всех, но подари ей праздник.
Вернёмся в 2008, когда после своей свадьбы я решила, что нужно спасать этот мир от
непрофессионализма и серой работы и открывать агентство по организации свадеб
европейского уровня. Не совсем понимаю, что я тогда под этим подразумевала, но стать
самой лучшей изначально было моей целью.
Конкуренции на рынке я не обнаружила, а амбиции глушили всякий здравый смысл
настолько, что я решила открыться прямо в октябре.
Учитывая, что октябрь – это конец активного свадебного сезона для агентств, выбор
был сделан неверный. И отступать я не собиралась. Хотя потом много раз жалела, что
поступила столь эмоционально и безрассудно. Но именно это меня и спасло.
Первые инвестиции в бизнес сделал мой муж. Он был очень горд мной и всячески
старался меня поддерживать. Мне в этот момент казалось, что само по себе открытие
свадебного агентства Ольги Ермиловой – это уже счастье для украинского народа и когда в
течение первых двух месяцем ко мне не пришёл ни один новый клиент, для меня это было
полным недоразумением.
Но я не искала причины в себе, нет. Я недоумевала, почему клиенты не идут в моё
агентство. Ведь мы сняли офис в самом дорогом торговом центре города Киева, у меня
красивая мебель, роскошная вывеска, хороший сайт, но клиентов нет.
В это же время над миром расправил свои крылья мировой кризис. И самое страшное,
что он коснулся не моего свадебного агентства, нет. Тогда ещё нечего было касаться. Он
коснулся нашей семейной денежной подушки. Он пробил её так метко и сильно, что в одно
мгновение мы оказались на земле. Твёрдой и грязной.
И это означало только одно, если мы сегодня не запустим свой бизнес, завтра начнётся
режим жёсткой экономии.
В течение одной недели мы уволили персонал, которым я очень быстро обросла, переехали
в новый офис, значительно дешевле предыдущего, и главное – начали активно генерировать
клиентов.
Так, родилось моё первое правило успешного бизнеса :
Чем глубже твоё дно, тем больше шансов на успех.

Результаты (английский) 1:

I popped into the wedding business with thoughts that organize weddings
very easily. The main thing is to deal with. That is constantly working on the event, to give him the attention.
Believe Me, so are a few and I knew it well.
Having personal negative experiences with a wedding Agency, I keep it
reviewed and asked yourself the question: "Why the Agency has not been able to satisfy my needs
-and meet-just they do not engage in my wedding. "
Then it seemed to me that the main thing in the wedding-it's easy to give this
process attention, nothing more. I now believe that this is an important argument. But far from the only one.

Being on the other side of the wedding, ever eager to start
telling others what to do. All things seem very obvious.
Tables must be so as for the seating, the car must come to
this time-but in fact it is different. The machine scheme can break
seating arrangements to stay at the Manager of the restaurant, which is now closed.
believe me, I had to see and hear a lot of things that do not fit in the head
. But at the same time, have a place to be.
so today I was not so critical to wedding organizers, as was
then. But still, I am sure-the margin for error is. After all, the bride is the main day
in her life and if she came to destroy it at once to you all, but give her a feast.
Back in 2008 when, after their wedding I decided what you need to save this world from
unprofessionalism and gray work and open a wedding Agency
European level. Do not quite understand what I meant by that, but become
the best was originally my goal.
competition I had found, and the ambitions of the suppressed any common sense
so much that I decided to start right in October.
given that October is the end of the active agent wedding season, the choice was wrong.
And I wasn't going to back down. But then a lot of times, that spared no
has been so emotionally and recklessly. But this is what I saved
First business investment made by my husband. He was very proud of me and to support me to
. Me at this point it seemed that the mere opening
wedding agency Olga Ermilovoj is happiness for the Ukrainian people and when
for the first two month to me didn't come any new client, for me it was a complete misunderstanding
.
But I'm not looking for reasons for a no. I was perplexed why customers do not go in my
agency. After all, we rented an Office in the most expensive shopping mall in Kiev, I
beautiful furniture, luxurious sign, good site but customers are not.
at that time over the world straightened out its wings world crisis. And the most terrible, that he touched not
my wedding Agency, no. Then there was nothing to relate to. He
touched our family's cash cushion. He struck her so pointedly and strongly that at one moment we are
on Earth. Hard and dirty.
and that meant only one thing, if we do not run a business tomorrow
regime rigid economy.
for one week we laid off staff, which grows with very quickly, I moved into a new Office
, much cheaper than the previous, and most importantly-began to actively generate
clients.
So, had my first rule of business:
the deeper your bottom, the more likely to succeed.

Результаты (английский) 2:

I came to the wedding business with the thoughts that organize weddings
very easily. The main thing - it is to do. Ie constantly working on the event, to pay
attention to him. Believe me, work so few and I understand it very well.
Having a personal negative experience with a wedding agency, I keep it
to analyze and asked myself: "Why the agency failed to meet my
needs - and answered - they're just not doing my wedding. "
It seemed to me that the key to organizing a wedding - it's just to give this
process of attention, nothing more. I still believe that this is an important argument. But not
the only one.
Being on the other side of the wedding, always want to start
telling others what to do and how. All things seem very obvious.
tables should stand as seating arrangements in the diagram, the car should arrive in
the specified time - but in reality it works differently. The machine can break scheme
seating remain at the reception of the restaurant, which is now closed.
Believe me, I had to see and hear a lot of things that do not
fit in my head. But at the same time, have a place to be.
So today I am not so critical to wedding organizers, as it was
then. But still, I'm sure - the margin for error we have. After all, for the bride - this is the most
important day of her life since she came to you Tear all but gave her holiday.
Returning in 2008, when, after their wedding I decided that I need to save this world from the
lack of professionalism and gray work and to open agency for weddings
European level. Do not quite understand what I mean by this time, but to become
the best was originally my goal.
competition in the market, I did not find, and ambitions stifled any common sense
so much that I decided to open directly in October.
Given that October - this is the end active wedding season for the agencies, the choice
was made ​​wrong. And I was not going to retreat. Although later many times regretted that
came so emotionally and reckless. But that is what saved me.
First business investment did my husband. He was very proud of me, and in every way
tried to support me. I was at this point it seemed that in itself opening
wedding agency Olga Ermilova - this is happiness for the Ukrainian people, and when in
the first two months, I have not come to any new customer, for me it was
a complete misunderstanding.
But I was not looking for reasons in itself, no. I wondered why customers do not go to my
agency. After we took office in the most expensive shopping center in Kiev, I have
beautiful furniture and luxurious sign, a good site, but there are no customers.
At the same time over the world spread its wings world crisis. And the worst thing
that he touched not my wedding agency, no. Then nothing else was touched. He
touched our family's cash cushion. He struck her so accurately and hard that at one
moment we were on the ground. Hard and dirty.
And that meant only one thing, if today we do not run the business, tomorrow begins
regime of austerity.
Within one week, we fired the staff, which I very quickly overgrown, moved
to a new office, much cheaper than the previous one, and most importantly - began to actively generate
customers.
So was born my first rule of a successful business:
The deeper your bottom, the greater the chances of success.

Результаты (английский) 3:

I was in a wedding business with thoughts that to deal with the wedding
very easily. The most important thing is to deal with. i.e. constantly work to exercise, to give
it needs attention. Worship,So there are a few and I have a great esteem.
with a personal negative experience with bridal agency, I am constantly his
explored and setter itself the question: " Why doesn't the agency has not been able to meet my
needs,- And be responsible,- simply they do not engage in my hashar" .
then I thought that the main in the wedding - this is simply to give the
process attention, nothing more. I believe that this is an important argument.But it is far from being the only
.
while you are on the other side of the wedding, is constantly want to start
to tell others what to do and how you want to do. All things seem very obvious.
tables must stand so,As the schematic theater, the vehicle must come to the
the specified time - but the reality is otherwise. The machine may break, diagram
patrons to stay at the restaurant is the administrator, which is today output.
cutbacks,I had to see and hear ground things, which do not
are stacked in his head. But at the same time, have a place to be.
so that today I am not so critical to the bridal organizers, as was
then.But still, sure - the right to an error, we do not. It is the bride's - this is the most
the main day in its life, and once it came to thee порви all, but love it holiday.
Back in 2008, when, after his wedding i decided,What you need to save this world from
slander and gray work and open the agency on the organization of the wedding
the European level. Do not quite understand that I then under this implied, but to become a
The best was originally my goal.
competition on the market and I have not found, and ambitions places special emphasis whenever common sense
so much so, that I decided to open directly in October.
given,That October is the end of an active wedding season for agencies, selecting
was made is invalid. And derogate it was not my intention. Although then many times has spared that
citation is so emotionally and folly.But this is me and saved.
the first business investment made my husband. He was a very proud me and every
tried me to support. I am at this moment it seemed that in itself the opening
Wedding agency Olga Ермиловои - this is already happiness for the Ukrainian people and when the
for the first two month to me not found no new client, for me, that was a
complete misunderstanding.
But I have not explored the reasons in themselves, do not. I we've got a geometrical progress, why customers do not go in my
the agency. We have withdrawn office in the upmarket shopping center Kiev, i
beautiful furniture, luxurious sign, this is a good site,But customers have no.
at the same time, the world had seen their wings world crisis. And the worst,
that he referred to is not my wedding agency, do not. Although it has not yet have nothing to touch. He
Touched our family cash cushion. He injured it so aptly and much that in one
a moment we are on the ground. Firm and dirty.
and this would mean only one thing, if we do not let their business,Tomorrow will start
mode austerity.
in a period of one week, we dismissed personnel, which I very quickly with, moved
in the new office, are significantly less expensive than previous, and the main - have begun to actively generate
Customers.
so, born my first rule business success :
than deeper than the bottom of the heart, the greater the chance for success.