ГЛАВА 1ТЕОРЕТИЧЕСКИЕ АСПЕКТЫСТАНОВЛ

ГЛАВА 1
ТЕОРЕТИЧЕСКИЕ АСПЕКТЫ
СТАНОВЛЕНИЯ АУТСОРСИНГА
1.1 Аутсорсинг как фактор повышения конкурентоспособности предприятия
В современном мире компании сталкиваются с давлением со стороны рынка. Все более ожесточа¬ется конкуренция, причем она может исходить как от иностранных компаний, так и от отечественных, которые при всех сложностях на внутреннем рынке постепенно развиваются. Выживают и достигают успеха те, кто ведет свой бизнес наиболее эффективным способом, добиваясь снижения операционных расходов при сохранении высокого качества товаров и услуг.
Чтобы успешно развиваться, стать конкурентоспособными и привлекательными для инвесторов, компаниям приходится задумываться об эффективности менеджмента и снижении издержек. Одной из наиболее успешных бизнес-моделей, позволяющих добиться реальных конкурентных преимуществ, яв¬ляется аутсорсинг.Согласно существующей статистике каждые две из трех компаний, входящих в рейтинг Top-100 журнала Fortunе, в той или иной степени используют модель аутсорсинга.
Аутсорсинг (от англ. outsourcing – использование внешних источников, или средств) – способ оп¬тимизации деятельности предприятий за счет сосредоточения на основном предмете и передачи непро¬фильных функций и корпоративных ролей внешним специализированным компаниям.
Это более формальное определения, а фактически – аутсорсинг – это организационное решение, заклю¬чающееся в распределении функций бизнес-системы в соответствии с принципом «оставляю себе только то, что могу делать лучше других, передаю внешнему исполнителю то, что лучше делает он» [40, с. 9].
Широкое распространение аутсорсинга можно объяснить с точки зрения классической теории микроэкономики. Разделение труда является важным принципом эффективно организованной экономической системы. Использование изученных средств производства, владение вопросами поставки и обработки сырья, специальные навыки и опыт персонала и т.д. позволяют предприятиям, благодаря концентрации только на определенных, отработанных бизнес-процессах, достигать конкурентного преимущества, покупая часть бизнес-процессов у аутсорсинговых фирм.
Концепция аутсорсинга как принцип новой стратегии управления была создана в 1963 г. компанией «Еlеctronic Data Systеm» (ЕDS), специализирующейся и поныне на аутсорсинге информационных технологий, или IT-аутсорсинге. Однако объектом научных исследований аутсорсинг стал лишь в 80–90-х гг. прошлого века. В настоящее время на аутсорсинг передаются всевозможные непрофильные функции: ведение бухгалтерского учёта, обеспечение функционирования офиса, переводческие услуги, транспортные услуги, поддержка работыкомпьютерной сети и информационной инфраструктуры, рекламные услуги, обеспечение безопасности и это только малая часть из неупомянутого.
По мнению специалистов Института аутсорсинга (Outsourcing Institutе, США), аутсорсинг бизнес-процессов является развивающимся видом оптимизации деятельности предприятий. В экономически развитых странах большинство компаний уже давно передают непрофильные виды деятельности на аутсорсинг – в США на аутсорсинг логистических услуг перешли более 80% компаний, в Европе – более 60%, а в Китае этот показатель превышает 50%. рационной эффективности бизнеса.
По оценкам абсолютного большинства компаний, успешное решение двухзадач: оптимизация затрат и концентрация на своих основных конкурентных преимуществах – является основным драйвером повсеместного использования стратегии аутсорсинга.Международные корпорации – лидерырынка используют более сложные варианты стратегии аутсорсинга, передавая на аутсорсинг не только непрофильные для себя бизнес-функции, нои ключевые: дизайн, разработку, производство продукта и даже управлениебрендом. На сегодняшний день именно крупные корпорации, такие как Ford,BritishPеtrolеum, Proctеr&Gamblе, Dеll,добились (за счет использования аутсорсинга) впечатляющих экономических результатов. Опыт данных компаний демонстрирует возможность получения достаточно большой выгодыот долгосрочного сотрудничества/кооперации за счет передачи определенных функций компаниям, для которых всвою очередь данные функции являются основными [10].
Таким образом, в целях роста инвестиционной привлекательности и конкурентоспособности, компаниям приходится разрабатывать различные методы повышения эффективности функционирования и снижения издержек. Недостаток традиционных способов вынуждает использовать такие новые технологии как аутсорсинг. Компании прибегают к аутсорсингу вследствие усложнения бизнес-процессов, в целях сокращения издержек, высвобождения ресурсов и сосредоточения на основной деятельности. В мировой практике выделяют различные формы и виды аутсорсинга, что мы рассмотрим в следующем подразделе.

Результаты (английский) 1:

CHAPTER 1THEORETICAL ASPECTSFORMATION OF OUTSOURCING1.1 Outsourcing as a factor in increasing the competitiveness of enterprisesIn today's world, companies are facing pressure from the market. Increasingly ožestoča ¬ tions, competition, and it can come from both foreign companies and domestic ones that are in intricacies in the domestic market gradually evolve. Survive and succeed are those who conducts business in the most efficient way, seeking to reduce operating costs while maintaining high quality of goods and services.To successfully develop, become more competitive and attractive to investors, companies have to wonder about the effectiveness of management and reducing costs. One of the most successful business models that allow you to achieve real competitive advantages, ¬ tion outsourcing. According to current statistics every two out of three companies in the rating Top-100 Fortune magazine, to varying degrees, use the outsourcing model.Outsourcing (outsourcing-outsourcing, or means)-way op ¬ timizacii enterprise activities by concentrating on the primary subject and transfer some ¬ fil′nyh functions and corporate roles external specialised companies.This is a more formal definition, and in fact, outsourcing is an organizational solution was ¬ recent in the distribution business system functions in accordance with the principle "leave only what I can do better than others, bring an external Executive that makes it better" [40, c. 9].Widespread outsourcing can be explained in terms of the classical theory of microeconomics. Division of labour is an important principle of efficiently organized economic system. The use of the means of production, ownership of studied issues of supply and processing of raw materials, special skills and experience of the personnel, etc., allow businesses, thanks to the concentration only on certain worked business processes to achieve competitive advantage by buying part of the business process outsourcing firms have. The concept of outsourcing as a principle of the new strategy, management was established in 1963, the company "Electronic Data System (EDS), still specializing in outsourcing of information technology, or IT-outsourcing. However, the object of scientific research, outsourcing has become in only 80-90-ies. of the last century. Currently, outsourcing non-core functions of all kinds are passed: accounting, maintenance Office, translation services, transport services, rabotykomp′ûternoj support network and information infrastructure, advertising services, and security is only a small part of the over its uncredited.According to the specialists of the Institute of outsourcing (Outsourcing Institute, United States), business process outsourcing is a developing view of optimization of activity of enterprises. In economically developed countries, the majority of companies have long pass non-core activities by outsourcing-outsourcing of logistics services United States crossed more than 80% of companies in Europe-more than 60%, and in China the figure exceeds 50%. operating efficiency business. According to estimates of the absolute majority of companies, the successful solution of dvuhzadač: optimization of costs and focus on its core competitive advantages is the main driver of the widespread use of outsourcing strategies. International Corporation-lideryrynka use more complex options strategy of outsourcing, passing on not only outsourcing non-core business functions for itself, but also the key: design, development, production of the product and even upravleniebrendom. To date, it is large corporations such as Ford, BritishPetroleum, Procter & Gamble, Dell, have achieved (through outsourcing) impressive economic results. The experience of these companies demonstrates the ability to obtain a large enough vygodyot a long-term cooperation/cooperation through the transfer of certain functions to companies for which inturn these features are key [10].Thus, for growth of investment attractiveness and competitiveness, companies have to develop different methods for improving efficiency and reducing costs. The disadvantage of traditional ways of forcing the use of new technologies such as outsourcing. Companies resort to outsourcing due to the complexity of business processes, in order to reduce costs, free up resources and focus on their core activities. In the world practice, emit various forms and types of outsourcing that we will discuss in the next section.

Результаты (английский) 2:

CHAPTER 1
THEORY OF
FORMATION OF OUTSOURCING
1.1 Outsourcing as a factor in increasing the competitiveness of companies
in today's world, companies are faced with pressure from the market. Increasingly ozhestocha¬etsya competition, and it can come from both the foreign companies, and on the domestic that despite all the difficulties in the domestic market is gradually developing. To survive and succeed, those who does business the most efficient way, achieving reduce operating costs while maintaining the high quality goods and services.
In order to successfully grow, be competitive and attractive to investors, companies need to think about management efficiency and reducing costs. One of the most successful business models to achieve a real competitive advantage, yav¬lyaetsya autsorsing.Soglasno existing statistics every two of the three companies included in the rating Top-100 Fortune magazine, in varying degrees, use the model of outsourcing.
Outsourcing (from the English . outsourcing - the use of external sources or means) - a way op¬timizatsii of enterprises by focusing on the main subject and transmission nepro¬filnyh functions and corporate roles to the external specialized companies.
This is a more formal definition, but in fact - outsourcing - is an organizational decision, zaklyu¬chayuscheesya distribution functions of business system in accordance with the principle of "leaving himself just what I can do better than others, transferred to external performer what he does best," [40, p. 9].
The widespread outsourcing can be explained in terms of the classical theory of microeconomics. The division of labor is an important principle effectively organized economic system. Using studied the means of production, ownership issues of delivery and processing of raw materials, special skills and experience of staff, etc. It enables enterprises, by concentrating only on the definition of waste business processes and achieve a competitive advantage by buying part of the business processes in outsourcing companies.
The concept of outsourcing as a principle of a new management strategy has been created in 1963 by "Electronic Data System" (EDS) and today specializes in the outsourcing of information technology, or IT-outsourcing. However, the object of research outsourcing has become a 80-90-ies. last century. Currently, outsourcing passed various non-core functions: bookkeeping, maintaining an office, translation services, transportation services, support rabotykompyuternoy networks and information infrastructure, advertising services, security, and it is only a small part of the unquoted.
According to the specialists of the Institute of outsourcing ( Outsourcing Institute, USA), business process outsourcing is an emerging view of the optimization of enterprises. In economically developed countries the majority of companies have long been transferred non-core activities to outsource - in the United States to outsource logistics services moved more than 80% of companies in Europe - more than 60%, while in China the figure is over 50%. diet business efficiency.
According to estimates of the absolute majority of the companies, the successful solution dvuhzadach cost optimization and concentration on its core competitive advantage - is a major driver of the widespread use of the strategy autsorsinga.Mezhdunarodnye Corporation - lideryrynka use more complex options strategies of outsourcing, transferring to outsource non-core, not only for as business functions Noi key: design, development, manufacturing of the product and even upravleniebrendom. Today, it is the large corporations such as Ford, BritishPetroleum, Procter & Gamble, Dell, have achieved (by outsourcing) impressive economic performance. The experience of these companies demonstrates the possibility of obtaining a large enough vygodyot long-term collaboration / cooperation through the transfer of certain functions of the company, for which the WSS all these features are key. [10]
Thus, in order to increase the investment attractiveness and competitiveness, companies have to develop different methods to improve efficiency operations and reduce costs. The disadvantage of the traditional ways of forcing to use new technologies such as outsourcing. Companies outsource due to complexity of business processes to reduce costs, free up resources and focus on core activities. In world practice, distinguish different shapes and types of outsourcing that we will discuss in the next section.

Результаты (английский) 3:

chapter 1


the theoretical aspects of outsourcing, outsourcing as a factor for increasing the competitiveness of enterprises. in the modern world, companies are faced with the pressure from the market.more ожесточа¬ется competition, and it may come from both foreign and domestic companies, so that all the difficulties in the domestic market to gradually develop.to survive and succeed, who runs her own business the most effective way to reduce operating costs while maintaining the high quality of products and services.
to flourish.to be competitive and attractive to investors, companies have to think about the efficiency of management and reduce the cost. one of the most successful business modelsin order to achieve the real competitive advantages, яв¬ляется аутсорсинг.согласно existing statistics, every two of the three companies in the ranking of the top 100 of the Fortunе,in varying degrees, use the model of outsourcing. outsourcing (on). outsourcing is the use of external sources.or money) is a оп¬тимизации enterprises by focusing on mostly object and transfer the functions and roles of непро¬фильных corporate external specialized companies.this is a more formal definition, and in fact, outsourcing is the organizational decision, заклю¬чающееся roles of business system in accordance with the principle of "keep only whati can do better than others, i am an artist what is making him [40,. 9].
widespread outsourcing can be explained in terms of the classical theory of microeconomics.the division of labour is an important principle of effectively organized the economic system. the use of the studied means of production, possession of the transfer and processing of raw materialsthe skills and experience of staff and so on. enable enterprises to focus only on certain, of business processes to achieve competitive advantagebuying part of business processes with outsourcing firms.
the concept of outsourcing as the principle of the new control strategy was established in 1963. the company "еlеctronic data Systеm» (еDS)focus today on outsourcing of information technology, the it outsourcing. however, the object of research, outsourcing has become the only 80–90 - x). the last century.currently, the outsourcing of non core functions to: maintenance accounting, maintenance office, translation services, transportation services,support работыкомпьютерной network and information infrastructure, advertising services, security, and this is only a small part of the неупомянутого.
according to the professional institute of outsourcing (outsourcing Institutе,usa), business process outsourcing is developing mode of optimization of business activities.in economically developed countries, the majority of companies have long been transferring non core activities outsourcing, the outsourcing of logistics services are more than 80% of companies in europe, more than 60%.but in china, this ratio is higher than 50%. рационной business efficiency.
according to the absolute majority of companies, the successful completion of двухзадач:optimization of costs and concentrate on their core competitive advantages, is the main driver of the widespread use of the strategy of outsourcing.international corporation is лидерырынка use more complex options strategies for outsourcing, service outsourcing, not only for non core business functions, noe: design, development, keythe production of the product and even управлениебрендом. today's large corporations such as ford, BritishPеtrolеum, Proctеr&Gamblе, Dеll,have made (through outsourcing) remarkable economic results.the experience of corporate data demonstrates the possibility of obtaining a sufficiently large выгодыот long-term cooperation / cooperation through the transfer of certain functions to companieswhich всвою turn these functions are the [10]. "thus, in order to increase investment attractiveness and competitiveness.companies to develop various methods to improve performance and reduce costs. the lack of the traditional way of forcing the use of such new technologies as outsourcing.companies resort to outsourcing because of the complexity of business processes, in order to reduce the cost, the release of resources and focus on the core business.in the world practice in various forms and types of outsourcing, which we consider in the next subsection.