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PROFILE
Coolway was created in 2003. Based in Paterna, Valencia, the brand is owned by the third generation of a family firm which has been in the footwear market since the 1940s. Tradition and modernity blend in a company aimed at a youthful, trendy target in love with change. As well as footwear, fresh, colourful Coolway shoes come with all kinds of accessories, including bags, scarves fashion jewellery, underwear and even motorcycling helmets. In keeping with its dynamic, up-to-the-minute philosophy, Coolway has created an interactive online world to stay close to its customers. It has a profile on social networks and a website featuring audiovisual content, a blog with all the latest novelties and a newly-launched e-shop with all the brand's designs. With its modern, urban style, the Coolway portfolio is alive with movement and colour, and constantly updated. Since its creation, it has forged a solid partnership with 3,894 clients and operates in 52 countries, and it has a workforce of more than 50. Coolway has launched an ambitious global growth plan, with the focus on the US, Canadian and Scandinavian markets. It has five shops of its own in Spain (Barcelona, Valencia, Palma de Mallorca, Valladolid and Benidorm), plus a flagship store on London's Oxford Street and new shops in Oslo, Germany (Cologne and Oberhausen) and Portugal (Lisbon). Coolway is a regular at top footwear tradeshows MICAM, GDS and Bread & Butter.
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