Результаты (
английский) 3:
[копия]Скопировано!
sometimes a sudden incidents, which no one could foresee. an example is the case of "tylenol", took place in the united states in 1982, when somebody put the cyanide in this popular remedy for headaches, which caused the death of several people. recent shocks include the return of trade canned baby food because of a criminal violation of the technology. other examples could be cited in pharmaceutical industry, where drugs are often dangerous, unexpected side effects. most of our work as specialists in the пиаар predictable in advance and can be planned accordingly. public relations in crisis situation is quite rare. most of us with such situations do not meet never, but if you work in potentially dangerous areas where this can happen, you need to have a plan in case of a danger. the priorities that should be included in the contingency, will depend on your vulnerability, but all the companies must pay attention to this issue, застроховав themselves from big trouble in the future.
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